IAB UK

The latest IAB UK and PwC full-year Digital Adspend report looks at digital advertising spend for 2023. The study shows that the digital advertising market grew by 11% last year to a total of £29.6 billion. Read more about the findings now - IAB UK members can access the full report and downloadable resources for topline takeaways, formats in detail and sector breakdowns. Inspire. Educate. Multi-perspective. Share. Network. Fun. Joyful. All words that you’ve described Engage as for the last 17 years - and this year will be no different. Heading to a brand new venue, our flagship event Engage returns on 4 June at Soho Place to inspire, entertain and celebrate the joy of digital, in all its forms.  As the industry body for digital advertising, we are uniquely placed to bring you the latest what’s happening in digital advertising right now, and what’s to come in the future. We bring our members together – including media owners, ad tech, agencies and advertisers - to share best practices, develop guidelines and demonstrate the effectiveness of digital for brands. We work on behalf of all IAB members to ensure that our industry thrives and that advertisers - big and small - can harness the power of digital advertising effectively. What does your business need to do to thrive in a post-cookie world? Our Targeting & Measurement hub is a great place to find out more about alternative strategies and the essential questions to ask potential partners. Being adequately prepared means ensuring you’re informed, testing solutions and feeding back to vendors on what works. Explore the hub and get started today to keep your digital campaigns on-track once third-party cookies are consigned to history. Being Gold Standard certified matters because it shows that your business is committed to upholding industry best practice and improving the online ecosystem - something that benefits you, your industry partners, and the end consumer. It's all the more important now that the Gold Standard is a key part of the Online Advertising Taskforce's Action Plan, led by the Government. Find out more about the initiative and how to get certified under the latest criteria.

Luz
5 Star
I attended to a seminar about advance attribution models at IAB great speakers and content 100% recommended
Friday 28th July 2017

Attila Colaci
5 Star
Best place to go for Digital adevrtising conferences. Small but cozy place, full with lovely people
Friday 14th July 2017

Danny Hopwood
4 Star
They have a slide in the building. Need anyone say anything more.
Saturday 11th June 2016

Helen Fallon
5 Star
Amazing office
Sunday 11th February 2018

Molly Gambiza
5 Star
Excellent service!
Wednesday 2nd March 2016